The Сustomer Experience Management as a Strategy For Business Development
Against the background of rising consumer expectations and increased competition, competence in customer experience management becomes a factor in the survival of modern companies. To achieve sustainable customer commitment, companies have to master the skills of effective interaction with customers...
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| Format: | article |
| Langue: | EN RU UK |
| Publié: |
Research Centre of Industrial Problems of Development of NAS of Ukraine
2021
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| Accès en ligne: | https://doaj.org/article/b573a4a126a44b42b4dd6aa38e8d40bd |
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