THE COVID-19 PANDEMIC AND THE CHANGES IN CONSUMER HABITS AND BEHAVIOR
In a short time, the COVID-19 pandemic transformed people’s behavior, undermining firms and businesses and changing the global economy. In this context, the study aimed to understand the impacts the COVID-19 pandemic caused on consumer behavior. The research method adopted was the literature review,...
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Universidade Feevale
2021
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oai:doaj.org-article:bdc0d43723fa49f99ec0a5abdc667b422021-11-23T18:14:56ZTHE COVID-19 PANDEMIC AND THE CHANGES IN CONSUMER HABITS AND BEHAVIOR1807-54362446-687510.25112/rgd.v18i3.2846https://doaj.org/article/bdc0d43723fa49f99ec0a5abdc667b422021-11-01T00:00:00Zhttps://periodicos.feevale.br/seer/index.php/revistagestaoedesenvolvimento/article/view/2846https://doaj.org/toc/1807-5436https://doaj.org/toc/2446-6875In a short time, the COVID-19 pandemic transformed people’s behavior, undermining firms and businesses and changing the global economy. In this context, the study aimed to understand the impacts the COVID-19 pandemic caused on consumer behavior. The research method adopted was the literature review, investigating the Scopus and Web of Science databases, two of the main scientific databases. A total of 205 articles published in 2020 were identified, and, based on the proposed criteria, 30 studies showed high adherence to the topic and contributed to the understanding of changes in consumer habits and behavior. The main themes identified were: e-commerce growth, panic buying, repressed demand and stricken sectors, do-it-yourself, increased apps usage, machine learning methods, data internet security, and online marketing and shopping platforms.Luciene EberleCleber Lemes BauschGabriel Sperandio MilanAna Paula GraciolaSuélen BebberUniversidade Feevalearticlecovid-19 pandemicconsumer behaviornew consumption habitsmarket perspectivesliterature reviewEconomic growth, development, planningHD72-88Social sciences (General)H1-99ENESFRPTRevista Gestão e Desenvolvimento, Vol 18, Iss 3, Pp 3-25 (2021) |
institution |
DOAJ |
collection |
DOAJ |
language |
EN ES FR PT |
topic |
covid-19 pandemic consumer behavior new consumption habits market perspectives literature review Economic growth, development, planning HD72-88 Social sciences (General) H1-99 |
spellingShingle |
covid-19 pandemic consumer behavior new consumption habits market perspectives literature review Economic growth, development, planning HD72-88 Social sciences (General) H1-99 Luciene Eberle Cleber Lemes Bausch Gabriel Sperandio Milan Ana Paula Graciola Suélen Bebber THE COVID-19 PANDEMIC AND THE CHANGES IN CONSUMER HABITS AND BEHAVIOR |
description |
In a short time, the COVID-19 pandemic transformed people’s behavior, undermining firms and businesses and changing the global economy. In this context, the study aimed to understand the impacts the COVID-19 pandemic caused on consumer behavior. The research method adopted was the literature review, investigating the Scopus and Web of Science databases, two of the main scientific databases. A total of 205 articles published in 2020 were identified, and, based on the proposed criteria, 30 studies showed high adherence to the topic and contributed to the understanding of changes in consumer habits and behavior. The main themes identified were: e-commerce growth, panic buying, repressed demand and stricken sectors, do-it-yourself, increased apps usage, machine learning methods, data internet security, and online marketing and shopping platforms. |
format |
article |
author |
Luciene Eberle Cleber Lemes Bausch Gabriel Sperandio Milan Ana Paula Graciola Suélen Bebber |
author_facet |
Luciene Eberle Cleber Lemes Bausch Gabriel Sperandio Milan Ana Paula Graciola Suélen Bebber |
author_sort |
Luciene Eberle |
title |
THE COVID-19 PANDEMIC AND THE CHANGES IN CONSUMER HABITS AND BEHAVIOR |
title_short |
THE COVID-19 PANDEMIC AND THE CHANGES IN CONSUMER HABITS AND BEHAVIOR |
title_full |
THE COVID-19 PANDEMIC AND THE CHANGES IN CONSUMER HABITS AND BEHAVIOR |
title_fullStr |
THE COVID-19 PANDEMIC AND THE CHANGES IN CONSUMER HABITS AND BEHAVIOR |
title_full_unstemmed |
THE COVID-19 PANDEMIC AND THE CHANGES IN CONSUMER HABITS AND BEHAVIOR |
title_sort |
covid-19 pandemic and the changes in consumer habits and behavior |
publisher |
Universidade Feevale |
publishDate |
2021 |
url |
https://doaj.org/article/bdc0d43723fa49f99ec0a5abdc667b42 |
work_keys_str_mv |
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