THE COVID-19 PANDEMIC AND THE CHANGES IN CONSUMER HABITS AND BEHAVIOR

In a short time, the COVID-19 pandemic transformed people’s behavior, undermining firms and businesses and changing the global economy. In this context, the study aimed to understand the impacts the COVID-19 pandemic caused on consumer behavior. The research method adopted was the literature review,...

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Autores principales: Luciene Eberle, Cleber Lemes Bausch, Gabriel Sperandio Milan, Ana Paula Graciola, Suélen Bebber
Formato: article
Lenguaje:EN
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Publicado: Universidade Feevale 2021
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Acceso en línea:https://doaj.org/article/bdc0d43723fa49f99ec0a5abdc667b42
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