MEASURING EFFICIENCY AND COMPETITIVE ADVANTAGES OF GRAPHIC SOLUTIONS OF VISUAL COMMUNICATIONS
To measure the efficiency of graph solutions and competitive advantages of visual communications it is expedient to use science-metric methods, including those which measure trace characteristics of respondents (Trace Analysis). Methods of measurements should be formalized to reach necessary validit...
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Autores principales: | , , , , , |
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Formato: | article |
Lenguaje: | RU |
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Plekhanov Russian University of Economics
2017
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Acceso en línea: | https://doaj.org/article/beddbfc60d8d4e3594a3e7624c5f2727 |
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