Emergence, diffusion et déclin d’un réseau de cliniques franchisées en Inde

Franchising has become a common strategy in the development of commercial networks. While management science has long been interested in the reasons for choosing franchising, geography has shown little interest in this particular form of network’s control and its impact on the spatial diffusion of t...

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Autor principal: Bertrand Lefebvre
Formato: article
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Publicado: Unité Mixte de Recherche 8504 Géographie-cités 2015
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Acceso en línea:https://doaj.org/article/bfa38c0838984b24aba6ae9a9d5e5e7d
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