Distance with Customers Effects on Green Product Innovation in SMEs: A Way Through Green Value Co-creation

Based on the perspective of multidimensional proximity, this paper examined the relationships between cognitive and social proximities with key customers and green product innovation performance via the mediation of green value co-creation by using data from 211 fine chemical small and medium-sized...

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Autores principales: Mei Han, Bilin Xu
Formato: article
Lenguaje:EN
Publicado: SAGE Publishing 2021
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Acceso en línea:https://doaj.org/article/bffaa3c3b3b342408a98985682169dc1
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spelling oai:doaj.org-article:bffaa3c3b3b342408a98985682169dc12021-12-04T01:03:28ZDistance with Customers Effects on Green Product Innovation in SMEs: A Way Through Green Value Co-creation2158-244010.1177/21582440211061539https://doaj.org/article/bffaa3c3b3b342408a98985682169dc12021-12-01T00:00:00Zhttps://doi.org/10.1177/21582440211061539https://doaj.org/toc/2158-2440Based on the perspective of multidimensional proximity, this paper examined the relationships between cognitive and social proximities with key customers and green product innovation performance via the mediation of green value co-creation by using data from 211 fine chemical small and medium-sized enterprises in clusters in China. Moderating effects of geographical distance and green project duration were assessed to further explore the relationship. The results revealed that social and cognitive proximities can promote green co-production and enhance green product innovation performance. Moreover, the relationship between social proximity and green co-production is hindered when customers are geographically distant or short duration partners of green projects. Eventually, this study was quite different from previous research by relating proximities to green value co-creation and green innovation performance in the context of small and medium-sized enterprises in emerging markets. The study provides a research framework for related research on green innovation.Mei HanBilin XuSAGE PublishingarticleHistory of scholarship and learning. The humanitiesAZ20-999Social SciencesHENSAGE Open, Vol 11 (2021)
institution DOAJ
collection DOAJ
language EN
topic History of scholarship and learning. The humanities
AZ20-999
Social Sciences
H
spellingShingle History of scholarship and learning. The humanities
AZ20-999
Social Sciences
H
Mei Han
Bilin Xu
Distance with Customers Effects on Green Product Innovation in SMEs: A Way Through Green Value Co-creation
description Based on the perspective of multidimensional proximity, this paper examined the relationships between cognitive and social proximities with key customers and green product innovation performance via the mediation of green value co-creation by using data from 211 fine chemical small and medium-sized enterprises in clusters in China. Moderating effects of geographical distance and green project duration were assessed to further explore the relationship. The results revealed that social and cognitive proximities can promote green co-production and enhance green product innovation performance. Moreover, the relationship between social proximity and green co-production is hindered when customers are geographically distant or short duration partners of green projects. Eventually, this study was quite different from previous research by relating proximities to green value co-creation and green innovation performance in the context of small and medium-sized enterprises in emerging markets. The study provides a research framework for related research on green innovation.
format article
author Mei Han
Bilin Xu
author_facet Mei Han
Bilin Xu
author_sort Mei Han
title Distance with Customers Effects on Green Product Innovation in SMEs: A Way Through Green Value Co-creation
title_short Distance with Customers Effects on Green Product Innovation in SMEs: A Way Through Green Value Co-creation
title_full Distance with Customers Effects on Green Product Innovation in SMEs: A Way Through Green Value Co-creation
title_fullStr Distance with Customers Effects on Green Product Innovation in SMEs: A Way Through Green Value Co-creation
title_full_unstemmed Distance with Customers Effects on Green Product Innovation in SMEs: A Way Through Green Value Co-creation
title_sort distance with customers effects on green product innovation in smes: a way through green value co-creation
publisher SAGE Publishing
publishDate 2021
url https://doaj.org/article/bffaa3c3b3b342408a98985682169dc1
work_keys_str_mv AT meihan distancewithcustomerseffectsongreenproductinnovationinsmesawaythroughgreenvaluecocreation
AT bilinxu distancewithcustomerseffectsongreenproductinnovationinsmesawaythroughgreenvaluecocreation
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