Do postmodern slogans exist?
Paper aims to discuss the postmodern character of NTOs’ (National Tourist Organization) slogans. The research problem is placed in the context of branding tourist destinations. Author began the research with the assumption that national tourist slogans could be interpreted in the context of postmod...
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| Autor principal: | |
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| Formato: | article |
| Lenguaje: | EN FR SR |
| Publicado: |
University of Belgrade
2016
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| Materias: | |
| Acceso en línea: | https://doaj.org/article/cb124d6a0bdb4a058c7a287e3806ce8e |
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