The nexus between data analytics and firm performance

The increased access and availability of information technology solutions have brought structural shifts in traditional business models, processes, and activities worldwide. As a result, the innovative ways of doing business and practices have disrupted the traditional businesses and technologies. T...

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Autores principales: Raazia Gul, Nazima Ellahi
Formato: article
Lenguaje:EN
Publicado: Taylor & Francis Group 2021
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Acceso en línea:https://doaj.org/article/cc251af4332b4aeca1eb5b3aba65d57c
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