MOROCCAN YOUTH’S CONSUMPTION OF TV PROGRAMS DURING RAMADAN AND CHANGES OF THE DIGITAL ERA
In countries with a Muslim majority, Ramadan is a real opportunity for companies from different industries to promote their products. Similarly, the television industry does not make the exception because this month has its own audience habits. Indeed, new program schedul...
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| Autores principales: | , |
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| Formato: | article |
| Lenguaje: | EN FR |
| Publicado: |
Université Mohammed V de Rabat
2020
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| Materias: | |
| Acceso en línea: | https://doi.org/10.48376/IMIST.PRSM/remarem-v12i1.19764 https://doaj.org/article/d1900f9418e5488889e335360050e604 |
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