Between Beats: Linking Player Engagement to Advertisement Frequency and Intrusiveness
Mobile phones are a popular platform for gaming in addition to being perhaps the most ubiquitous one. Monetization of free to play games with embedded and interstitial advertisements is one of the main sources of income for mobile game creators. We used a constructive approach in this study. A mobil...
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| Auteurs principaux: | , , |
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| Format: | article |
| Langue: | EN |
| Publié: |
FRUCT
2021
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| Accès en ligne: | https://doaj.org/article/d4bb683bfd954af6b45260361e156bcb |
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