COMPETITIVE ADVANTAGES AND MANAGEMENT PRINCIPLES AT THE PATEK PHILIPPE COMPANY

The article shows the role of the biggest watch manufacturer, the company Patek Philippe on Swiss watch market, studies advantages of this family business and its distinguishing features in comparison with international joint stock companies. Special attention was paid to investigating competitive a...

Full description

Saved in:
Bibliographic Details
Main Author: A. V. Butov
Format: article
Language:RU
Published: Plekhanov Russian University of Economics 2020
Subjects:
Online Access:https://doaj.org/article/d9cdee1ff93f417d934fea00ba5e8062
Tags: Add Tag
No Tags, Be the first to tag this record!