HUMAN RESOURCE MARKETING AND EMPLOYER BRAND: THE CASE OF MOROCCAN COMPANIES

Faced with insecurity in due to the many transformations of the company in which the employees live and shortage of talent, the companies are obliged to offer solutions that meet the expectations of employees who have become increasingly demanding.To attract qualified candidates and...

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Bibliographic Details
Main Authors: YOUSFI ILYAS, AOMARI AMINA, CHAKOR ABDELLATIF
Format: article
Language:EN
FR
Published: Université Mohammed V de Rabat 2021
Subjects:
Online Access:https://doi.org/10.48376/IMIST.PRSM/remarem-v13i1.26623
https://doaj.org/article/df210a2fbd2b47d298f6075873ec9a57
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