Analisis Penanganan Keluhan Terhadap Loyalitas Nasabah Pada PT. BPRS Seprovinsi Lampung

The purpose of this research is to find and analyze the handling of complaints against customer loyalty at PT. BPRS in the Province of Lampung. This research is a quantitative study with a questionnaire data collection tool that is distributed to customers of PT. SRBs in the Province of Lampung. The...

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Autores principales:	Ditta Nur Hidayanti, Heni Noviarita, Erike Anggraeni
Formato:	article
Lenguaje:	AR EN ID
Publicado:	Universitas Darussalam Gontor 2020
Materias:	handling complaints loyalty bprs Islam. Bahai Faith. Theosophy, etc. BP1-610 Economic theory. Demography HB1-3840
Acceso en línea:	http://dx.doi.org/10.21111/iej.v6i1.4303 https://doaj.org/article/df3309d88579463c9d2e67fbb8c59c0a
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spelling	oai:doaj.org-article:df3309d88579463c9d2e67fbb8c59c0a2021-11-09T04:22:51ZAnalisis Penanganan Keluhan Terhadap Loyalitas Nasabah Pada PT. BPRS Seprovinsi Lampunghttp://dx.doi.org/10.21111/iej.v6i1.43032460-18962541-5573https://doaj.org/article/df3309d88579463c9d2e67fbb8c59c0a2020-12-01T00:00:00Zhttps://ejournal.unida.gontor.ac.id/index.php/JEI/article/view/4303https://doaj.org/toc/2460-1896https://doaj.org/toc/2541-5573The purpose of this research is to find and analyze the handling of complaints against customer loyalty at PT. BPRS in the Province of Lampung. This research is a quantitative study with a questionnaire data collection tool that is distributed to customers of PT. SRBs in the Province of Lampung. The sample used in this study was 100 customers, with a purposive sampling data collection technique. Analysis of the data used in this study is a simple linear regression data analysis. The results found that the handling of complaints can affect customer loyalty of PT. SRBs in the Province of Lampung. The magnitude of the effect of handling complaints on loyalty is 49.3%. Therefore, to maintain customer loyalty PT. BPRS in Lampung Province can make various options such as improving service quality, increasing satisfaction, perceived value, E-Servqual and using mobile banking.Ditta Nur HidayantiHeni NoviaritaErike AnggraeniUniversitas Darussalam Gontorarticlehandling complaintsloyaltybprsIslam. Bahai Faith. Theosophy, etc.BP1-610Economic theory. DemographyHB1-3840ARENIDIslamic Economics Journal, Vol 6, Iss 1, Pp 27-40 (2020)
institution	DOAJ
collection	DOAJ
language	AR EN ID
topic	handling complaints loyalty bprs Islam. Bahai Faith. Theosophy, etc. BP1-610 Economic theory. Demography HB1-3840
spellingShingle	handling complaints loyalty bprs Islam. Bahai Faith. Theosophy, etc. BP1-610 Economic theory. Demography HB1-3840 Ditta Nur Hidayanti Heni Noviarita Erike Anggraeni Analisis Penanganan Keluhan Terhadap Loyalitas Nasabah Pada PT. BPRS Seprovinsi Lampung
description	The purpose of this research is to find and analyze the handling of complaints against customer loyalty at PT. BPRS in the Province of Lampung. This research is a quantitative study with a questionnaire data collection tool that is distributed to customers of PT. SRBs in the Province of Lampung. The sample used in this study was 100 customers, with a purposive sampling data collection technique. Analysis of the data used in this study is a simple linear regression data analysis. The results found that the handling of complaints can affect customer loyalty of PT. SRBs in the Province of Lampung. The magnitude of the effect of handling complaints on loyalty is 49.3%. Therefore, to maintain customer loyalty PT. BPRS in Lampung Province can make various options such as improving service quality, increasing satisfaction, perceived value, E-Servqual and using mobile banking.
format	article
author	Ditta Nur Hidayanti Heni Noviarita Erike Anggraeni
author_facet	Ditta Nur Hidayanti Heni Noviarita Erike Anggraeni
author_sort	Ditta Nur Hidayanti
title	Analisis Penanganan Keluhan Terhadap Loyalitas Nasabah Pada PT. BPRS Seprovinsi Lampung
title_short	Analisis Penanganan Keluhan Terhadap Loyalitas Nasabah Pada PT. BPRS Seprovinsi Lampung
title_full	Analisis Penanganan Keluhan Terhadap Loyalitas Nasabah Pada PT. BPRS Seprovinsi Lampung
title_fullStr	Analisis Penanganan Keluhan Terhadap Loyalitas Nasabah Pada PT. BPRS Seprovinsi Lampung
title_full_unstemmed	Analisis Penanganan Keluhan Terhadap Loyalitas Nasabah Pada PT. BPRS Seprovinsi Lampung
title_sort	analisis penanganan keluhan terhadap loyalitas nasabah pada pt. bprs seprovinsi lampung
publisher	Universitas Darussalam Gontor
publishDate	2020
url	http://dx.doi.org/10.21111/iej.v6i1.4303 https://doaj.org/article/df3309d88579463c9d2e67fbb8c59c0a
work_keys_str_mv	AT dittanurhidayanti analisispenanganankeluhanterhadaployalitasnasabahpadaptbprsseprovinsilampung AT heninoviarita analisispenanganankeluhanterhadaployalitasnasabahpadaptbprsseprovinsilampung AT erikeanggraeni analisispenanganankeluhanterhadaployalitasnasabahpadaptbprsseprovinsilampung
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Analisis Penanganan Keluhan Terhadap Loyalitas Nasabah Pada PT. BPRS Seprovinsi Lampung

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