Consumer empowerment and self-assessment of empowerment.
This study examined the influence of consumer empowerment and its self-assessment on consumers' information search behavior and consumer life satisfaction; it also examined whether the results were consistent with the Dunning-Kruger effect. A total of 977 consumers who participated in a nationa...
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Format: | article |
Langue: | EN |
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Public Library of Science (PLoS)
2021
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Accès en ligne: | https://doaj.org/article/e671dcdc57f54383987761d9092a6154 |
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