Consumer Sentiment Involvement in Big Data Analytics and Its Impact on Product Design Innovation

With the development of Internet technology and the digital market in China, consumption through e-commerce platforms and giving online reviews after purchase have become mainstream. However, current market research still uses traditional methods of surveys and questionnaires, which largely influenc...

Descripción completa

Guardado en:
Detalles Bibliográficos
Autores principales: Chang Liu, Yueli Xu
Formato: article
Lenguaje:EN
Publicado: MDPI AG 2021
Materias:
Acceso en línea:https://doaj.org/article/ea073a2fb13746c0ac9b3ab1a4e07bfd
Etiquetas: Agregar Etiqueta
Sin Etiquetas, Sea el primero en etiquetar este registro!