MEASUREMENT OF FINANCIAL PERFORMANCES OF TOURISM ESTABLISHMENTS TRADED IN THE ISTANBUL STOCK EXCHANGE (ISE) THROUGH DATA ENVELOPMENT ANALYSIS AND BENCHMARKING APPLICATION

Nowadays, survival chances of establishments are determined by their success levels among the competition. Therefore, establishments compare their performance with establishments producing similar products in order to obtain a competitive advantage. Benchmarking is accepted as a management technique...

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Autores principales: Aslan GÜLCÜ, Hatice CENGER
Formato: article
Lenguaje:DE
EN
FR
TR
Publicado: Fırat University 2019
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Acceso en línea:https://doaj.org/article/efedf458544d4a749c9fd709e0780cb6
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