Exploring consumer’s perception and preferences towards purchase of non-certified organic food: A qualitative perspective
Thisis the first study that explores consumer perception, preferences, and barriers in the purchase of non-certified organic food. The qualitative approach was applied to investigate the phenomena in real-life settings. Twenty-eight interviews were conducted from organic shoppers in specialized orga...
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Main Authors: | , , |
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Format: | article |
Language: | EN |
Published: |
Taylor & Francis Group
2021
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Online Access: | https://doaj.org/article/f168436738be44debf27c1558aabf971 |
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