Sustainable Competitive Advantage: A Survey of Companies in Southern Brazil

A Sustainable Competitive Advantage emerges as an important factor in the perception of value of goods and services, which should be considered as elements of competitive differentiation. This study aims at identifying the relationship between sustainable competitive advantage and organizational per...

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Auteurs principaux: Julio Cesar Ferro de Guimarães, Eliana Andréa Severo, César Ricardo Maia de Vasconcelos
Format: article
Langue:EN
PT
Publié: FUCAPE Business School 2017
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Accès en ligne:https://doaj.org/article/f297262dd98b4a7185eeeaf9ff577494
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