ESTRATÉGIAS DE MARKETING APLICADAS A INSTITUIÇÕES DE EDUCAÇÃO SUPERIOR PRIVADAS
From the beginning of the 21st century, many changes have occurred in the Brazilian cultural scene, especially with regard to the quest for higher education. This is due to increase in the purchasing power of social classes, who seek in higher education both professional growth and personal fulfillm...
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Main Authors: | , |
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Format: | article |
Language: | ES PT |
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Universidade Federal de Santa Catarina
2011
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Online Access: | https://doaj.org/article/f55afa4f395d471d97cdedb451409f6c |
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