CHOOSING A COMPETITIVE STRATEGY FOR THE COMPANY: THE MAIN MISTAKES AND CONSEQUENCES

To date, the world market includes many companies and to get into, and even more so to stay among the world leaders is quite difficult for the company. In the course of many years of world practice, a number of basic rules have been worked out, which in most cases lead the company to success, but at...

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Autores principales: N. Barkova, J. Trubetskikh
Formato: article
Lenguaje:RU
Publicado: Publishing House of the State University of Management 2018
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Acceso en línea:https://doaj.org/article/f61a990041dc4a18afb6335277e80627
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