Improving the E-Commerce Business Model in a Sustainable Environment

The purpose of this study is to develop a comprehensive methodological approach to assess the sustainability of the e-commerce business model based on the integration of key performance indicators into a single vector of business model sustainability. The proposed vector approach allows for predicti...

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Autores principales: Mingwei Sun, Katarzyna Grondys, Nazim Hajiyev, Pavel Zhukov
Formato: article
Lenguaje:EN
Publicado: MDPI AG 2021
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Acceso en línea:https://doaj.org/article/f8a13b806d024daaa64abf32c9572565
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