Identifying and ranking of factors affecting customer satisfaction of the household wood furniture industry by Multi-Attribute Decision making method (Case Study: home furniture)

To compete in value creating and attempt to achieve sustainable competitive advantage and a strategic advantage over competitors have resulted in an increased attention to the importance of customer and his/her satisfaction. This is particularly important in extensive furniture and wood industry tha...

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Bibliographic Details
Main Authors: Mostafa Maleki Gholandoz, Ajang Tajedini, Shadman Pourmosa, Ebrahim Agharafiei
Format: article
Language:FA
Published: Regional Information Center for Science and Technology (RICeST) 2014
Subjects:
Online Access:https://doaj.org/article/fe91c86f80924ca18393f9675e2cba57
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