Perceived quality in fresh peaches: an approach through structural equation modeling

The quality requirements that consumers consider in their decision to purchase fresh fruit have garnered a great deal of attention from the actors in the fresh fruit productivity chain. This study seeks to identify attributes that could explain how a consumer of fresh peaches perceives quality. The...

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Autores principales: Mora,Marcos, Espinoza,Jacqueline, Schnettler,Berta, Echeverría,Gemma, Predieri,Stefano, Infante,Rodrigo
Lenguaje:English
Publicado: Pontificia Universidad Católica de Chile. Facultad de Agronomía e Ingeniería Forestal 2011
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Acceso en línea:http://www.scielo.cl/scielo.php?script=sci_arttext&pid=S0718-16202011000200002
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