Investigating consumer food choice behavior: an application combining sensory evaluation and experimental auctions
Abstract In this study, we investigated which piece of information collected with sensory evaluation tools exhibits better predictive capacity on the willingness to pay: information about preferences for a sensory quality attribute using hedonic scales or information about the perceived intensity fo...
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| Autores principales: | , , , |
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| Lenguaje: | English |
| Publicado: |
Pontificia Universidad Católica de Chile. Facultad de Agronomía e Ingeniería Forestal
2018
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| Materias: | |
| Acceso en línea: | http://www.scielo.cl/scielo.php?script=sci_arttext&pid=S0718-16202018000100001 |
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