The Importance of Individual Characteristics on Consideration Sets for Online Auction Buyers

In this research, we extend online auction theory by considering set theory in terms of a staged buying process. Success of online auction marketplaces depends on the efficacy of individual buyers searching for and finding desired items for bidding. Searches that lead to consideration sets with too...

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Autores principales:	Drake,John R, Hall,Dianne J, Byrd,Terry Anthony
Lenguaje:	English
Publicado:	Universidad de Talca 2012
Materias:	Online auctions Personal characteristics Self-regulation Trusting disposition Decision support Search Consideration set
Acceso en línea:	http://www.scielo.cl/scielo.php?script=sci_arttext&pid=S0718-18762012000200003
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spelling	oai:scielo:S0718-187620120002000032018-10-12The Importance of Individual Characteristics on Consideration Sets for Online Auction BuyersDrake,John RHall,Dianne JByrd,Terry Anthony Online auctions Personal characteristics Self-regulation Trusting disposition Decision support Search Consideration set In this research, we extend online auction theory by considering set theory in terms of a staged buying process. Success of online auction marketplaces depends on the efficacy of individual buyers searching for and finding desired items for bidding. Searches that lead to consideration sets with too many or too few options may result in a suboptimal choice. Results from this study suggest that certain personal characteristics may impact the number of auctions considered when filtering the awareness set to the consideration set. The findings suggest that design and management of online auction marketplaces should be refined to facilitate these individual traits such that individual search strategies are maximized.info:eu-repo/semantics/openAccessUniversidad de TalcaJournal of theoretical and applied electronic commerce research v.7 n.2 20122012-08-01text/htmlhttp://www.scielo.cl/scielo.php?script=sci_arttext&pid=S0718-18762012000200003en10.4067/S0718-18762012000200003
institution	Scielo Chile
collection	Scielo Chile
language	English
topic	Online auctions Personal characteristics Self-regulation Trusting disposition Decision support Search Consideration set
spellingShingle	Online auctions Personal characteristics Self-regulation Trusting disposition Decision support Search Consideration set Drake,John R Hall,Dianne J Byrd,Terry Anthony The Importance of Individual Characteristics on Consideration Sets for Online Auction Buyers
description	In this research, we extend online auction theory by considering set theory in terms of a staged buying process. Success of online auction marketplaces depends on the efficacy of individual buyers searching for and finding desired items for bidding. Searches that lead to consideration sets with too many or too few options may result in a suboptimal choice. Results from this study suggest that certain personal characteristics may impact the number of auctions considered when filtering the awareness set to the consideration set. The findings suggest that design and management of online auction marketplaces should be refined to facilitate these individual traits such that individual search strategies are maximized.
author	Drake,John R Hall,Dianne J Byrd,Terry Anthony
author_facet	Drake,John R Hall,Dianne J Byrd,Terry Anthony
author_sort	Drake,John R
title	The Importance of Individual Characteristics on Consideration Sets for Online Auction Buyers
title_short	The Importance of Individual Characteristics on Consideration Sets for Online Auction Buyers
title_full	The Importance of Individual Characteristics on Consideration Sets for Online Auction Buyers
title_fullStr	The Importance of Individual Characteristics on Consideration Sets for Online Auction Buyers
title_full_unstemmed	The Importance of Individual Characteristics on Consideration Sets for Online Auction Buyers
title_sort	importance of individual characteristics on consideration sets for online auction buyers
publisher	Universidad de Talca
publishDate	2012
url	http://www.scielo.cl/scielo.php?script=sci_arttext&pid=S0718-18762012000200003
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The Importance of Individual Characteristics on Consideration Sets for Online Auction Buyers

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