Barriers of Mobile Commerce Adoption Intention: Perceptions of Generation X in Malaysia
Many telecommunication companies in Malaysia have been attracted to invest significantly in the development of mobile commerce due to the explosive growth in the usage and market penetration of mobile devices. Eventhough generation X is characterized with high earning power, as they are reluctant on...
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| Auteurs principaux: | , , , , , , |
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| Langue: | English |
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Universidad de Talca
2017
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| Accès en ligne: | http://www.scielo.cl/scielo.php?script=sci_arttext&pid=S0718-18762017000200004 |
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