Behavioral Customer Loyalty in Online Shopping: The Role of E-Service Quality and E-Recovery
Abstract Nowadays, the internet has become a suitable platform for the trade of products and services. Online shopping transactions are carried out without face-to-face contact; thus, various factors can affect customers’ purchase intentions. In addition to aesthetics and ease of use, trus...
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| Autores principales: | , |
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| Lenguaje: | English |
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Universidad de Talca
2018
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| Acceso en línea: | http://www.scielo.cl/scielo.php?script=sci_arttext&pid=S0718-18762018000100103 |
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