Influencing Factors Analysis for a Social Network Web Based Payment Service in China

Abstract: WeChat payment has recently become a popular mobile payment service in China by bundling with WeChat, the most popular social network service in China. It is interesting to investigate the reasons for its popularity. In this research, we applied the technology acceptance model to predict i...

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Auteurs principaux: Qu,Yue, Rong,Wenge, Chen,Hui, Ouyang,Yuanxin, Xiong,Zhang
Langue:English
Publié: Universidad de Talca 2018
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Accès en ligne:http://www.scielo.cl/scielo.php?script=sci_arttext&pid=S0718-18762018000300106
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