The Influence of Online Shopping Determinants on Customer Satisfaction in the Serbian Market
Abstract: Consumer satisfaction with online shopping is directly dependent on a number of factors. There is a constant dilemma in the market related to the question which online shopping determinants affect the customer satisfaction. This issue is particularly important for underdeveloped markets, w...
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| Autores principales: | , , |
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| Lenguaje: | English |
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Universidad de Talca
2019
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| Materias: | |
| Acceso en línea: | http://www.scielo.cl/scielo.php?script=sci_arttext&pid=S0718-18762019000200107 |
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