Analysis of Network Effect in the Competition of Self-Publishing Market

Abstract:Self-publishing has become a popular e-commerce model. In the current study, we build a duopoly model to examine the impact of the network effect on competition in this emerging market. We investigate four cases depending on two factors: market size and the self-publishing platforms&#82...

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Autores principales: Chen,Li, Tang,Wen
Lenguaje:English
Publicado: Universidad de Talca 2020
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Acceso en línea:http://www.scielo.cl/scielo.php?script=sci_arttext&pid=S0718-18762020000300105
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