Social Recommendations for Facebook Brand Pages
Abstract:The objective of this research is to bridge the gap by proposing a content-based framework that is specifically designed to operate in social media environment. This study proposed a recommendation framework that integrated the features of brand pages and information on user behavior on bra...
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| Language: | English |
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Universidad de Talca
2021
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| Online Access: | http://www.scielo.cl/scielo.php?script=sci_arttext&pid=S0718-18762021000100106 |
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