Mobile Payment: The Next Frontier of Payment Systems? - An Empirical Study Based on Push-Pull-Mooring Framework
Abstract: Push-Pull-Mooring framework is adopted to identify the antecedents affecting users’ switching intention from Internet payment to mobile payment. Using the data obtained from 264 valid respondents, the results show that both the mooring factors (perceived switching cost and person...
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| Auteurs principaux: | , , , |
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| Langue: | English |
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Universidad de Talca
2021
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| Accès en ligne: | http://www.scielo.cl/scielo.php?script=sci_arttext&pid=S0718-18762021000200111 |
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