Want it, Rent it: Exploring Attributes Leading to Conversion for Online Furniture Rental Platforms
Abstract: Online furniture rental platforms are expanding choice and convenience, allowing customers to rent from a wide array of providers with the click of a button or tap of a finger. The business of online furniture rental is undergoing rapid change as new online platforms race to capture market...
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| Autores principales: | , |
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| Lenguaje: | English |
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Universidad de Talca
2021
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| Acceso en línea: | http://www.scielo.cl/scielo.php?script=sci_arttext&pid=S0718-18762021000200113 |
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