Managing Bioplastics Business Innovation in Start Up Phase
Fostering innovation in a mature company can often seem like a swim upstream-the needs of the existing business often overwhelm attempts to create something new. Mature companies understand that to compete today they need to innovate. But finding sources of innovation while still paying attention to...
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| Autores principales: | , , |
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| Lenguaje: | English |
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Universidad Alberto Hurtado. Facultad de Economía y Negocios
2009
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| Materias: | |
| Acceso en línea: | http://www.scielo.cl/scielo.php?script=sci_arttext&pid=S0718-27242009000100007 |
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