Firm's Innovation Expectation, Potential and Actions: Impressions on the Japanese Videogame Console Market

From the major assumptions proposed by the Theory of the Firm, it is possible to understand the firm as the primary site for innovation. Innovation efforts are justified by the vital need of any firm to generate enough solutions to be validated in the market. All along the market validation process,...

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Auteurs principaux: Zawislak,Paulo A, Larentis,Fabiano, Machado,Cássio B, Andrade,Alexandre M
Langue:English
Publié: Universidad Alberto Hurtado. Facultad de Economía y Negocios 2009
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Accès en ligne:http://www.scielo.cl/scielo.php?script=sci_arttext&pid=S0718-27242009000400006
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