The New Managerial Challenge: Transforming Environmental and Health Issues to Competitive Advantages

The major aim of the paper is to investigate how environmental ("green") factors may influence on international business activities and the competitiveness of firms. The paper suggests that an environmental performance lower than the industry average would represent a risk for the firm, wh...

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Autores principales: Moen,Øystein, Bramming Jørgensen,Rikke
Lenguaje:English
Publicado: Universidad Alberto Hurtado. Facultad de Economía y Negocios 2010
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Acceso en línea:http://www.scielo.cl/scielo.php?script=sci_arttext&pid=S0718-27242010000200003
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spelling oai:scielo:S0718-272420100002000032010-10-15The New Managerial Challenge: Transforming Environmental and Health Issues to Competitive AdvantagesMoen,ØysteinBramming Jørgensen,Rikke innovation industrial competitiveness management environment The major aim of the paper is to investigate how environmental ("green") factors may influence on international business activities and the competitiveness of firms. The paper suggests that an environmental performance lower than the industry average would represent a risk for the firm, while a performance above the industry average could result in increased cost and/or increased competitiveness. Further, it is suggested that the average environmental performance in most industries will improve, due to a situation where most firms attempt to perform better than or equal to their industry's average levels. The author present twelve specific recommendations for managers, aimed at improving firm competitiveness in international markets.info:eu-repo/semantics/openAccessUniversidad Alberto Hurtado. Facultad de Economía y NegociosJournal of technology management & innovation v.5 n.2 20102010-08-01text/htmlhttp://www.scielo.cl/scielo.php?script=sci_arttext&pid=S0718-27242010000200003en10.4067/S0718-27242010000200003
institution Scielo Chile
collection Scielo Chile
language English
topic innovation
industrial competitiveness
management
environment
spellingShingle innovation
industrial competitiveness
management
environment
Moen,Øystein
Bramming Jørgensen,Rikke
The New Managerial Challenge: Transforming Environmental and Health Issues to Competitive Advantages
description The major aim of the paper is to investigate how environmental ("green") factors may influence on international business activities and the competitiveness of firms. The paper suggests that an environmental performance lower than the industry average would represent a risk for the firm, while a performance above the industry average could result in increased cost and/or increased competitiveness. Further, it is suggested that the average environmental performance in most industries will improve, due to a situation where most firms attempt to perform better than or equal to their industry's average levels. The author present twelve specific recommendations for managers, aimed at improving firm competitiveness in international markets.
author Moen,Øystein
Bramming Jørgensen,Rikke
author_facet Moen,Øystein
Bramming Jørgensen,Rikke
author_sort Moen,Øystein
title The New Managerial Challenge: Transforming Environmental and Health Issues to Competitive Advantages
title_short The New Managerial Challenge: Transforming Environmental and Health Issues to Competitive Advantages
title_full The New Managerial Challenge: Transforming Environmental and Health Issues to Competitive Advantages
title_fullStr The New Managerial Challenge: Transforming Environmental and Health Issues to Competitive Advantages
title_full_unstemmed The New Managerial Challenge: Transforming Environmental and Health Issues to Competitive Advantages
title_sort new managerial challenge: transforming environmental and health issues to competitive advantages
publisher Universidad Alberto Hurtado. Facultad de Economía y Negocios
publishDate 2010
url http://www.scielo.cl/scielo.php?script=sci_arttext&pid=S0718-27242010000200003
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