Alignment of E-Business with SMEs’ Strategies in Northeast of Mexico

The alignment of e-business with business strategy is a theme that has gained interest among managers and researchers in the area. In this sense, the objectives of the present study are: (i) to identify the existing perspective of the strategic alignment in the SMEs; (ii) to find out the perception...

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Autores principales: Pedraza,Norma, Guerrero,Maribel, Lavín,Jesús
Lenguaje:English
Publicado: Universidad Alberto Hurtado. Facultad de Economía y Negocios 2011
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Acceso en línea:http://www.scielo.cl/scielo.php?script=sci_arttext&pid=S0718-27242011000400015
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