Understanding Consumer’s Acceptance of Technology-Based Innovations in Retailing
The availability of a huge number of studies about the Technology Acceptance Model (TAM) for predicting consumer’s acceptance and usage of innovations in points of sale motivates writing of the present. Review, with emphasis on the new variables integrated in the traditional model. This is...
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Universidad Alberto Hurtado. Facultad de Economía y Negocios
2012
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oai:scielo:S0718-272420120004000012013-05-02Understanding Consumer’s Acceptance of Technology-Based Innovations in RetailingPantano,EleonoraDi Pietro,Loredana technology acceptance model (tam) technology adoption innovation consumer’s behaviour retailing The availability of a huge number of studies about the Technology Acceptance Model (TAM) for predicting consumer’s acceptance and usage of innovations in points of sale motivates writing of the present. Review, with emphasis on the new variables integrated in the traditional model. This is concerned with a synthesis of the current progresses in the field, thus offering a unified view of consumers’ behaviour towards new technical solutions. Such synthesis is achieved from an extensive literature analysis, including computer science, innovation, human-computer interaction, and technology management perspectives. For each case, both opportunities and issues are outlined in order to advance the current knowledge and highlight what practitioners and scholars should take into account for developing new and efficient corporate strategies.info:eu-repo/semantics/openAccessUniversidad Alberto Hurtado. Facultad de Economía y NegociosJournal of technology management & innovation v.7 n.4 20122012-12-01text/htmlhttp://www.scielo.cl/scielo.php?script=sci_arttext&pid=S0718-27242012000400001en10.4067/S0718-27242012000400001 |
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Scielo Chile |
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Scielo Chile |
language |
English |
topic |
technology acceptance model (tam) technology adoption innovation consumer’s behaviour retailing |
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technology acceptance model (tam) technology adoption innovation consumer’s behaviour retailing Pantano,Eleonora Di Pietro,Loredana Understanding Consumer’s Acceptance of Technology-Based Innovations in Retailing |
description |
The availability of a huge number of studies about the Technology Acceptance Model (TAM) for predicting consumer’s acceptance and usage of innovations in points of sale motivates writing of the present. Review, with emphasis on the new variables integrated in the traditional model. This is concerned with a synthesis of the current progresses in the field, thus offering a unified view of consumers’ behaviour towards new technical solutions. Such synthesis is achieved from an extensive literature analysis, including computer science, innovation, human-computer interaction, and technology management perspectives. For each case, both opportunities and issues are outlined in order to advance the current knowledge and highlight what practitioners and scholars should take into account for developing new and efficient corporate strategies. |
author |
Pantano,Eleonora Di Pietro,Loredana |
author_facet |
Pantano,Eleonora Di Pietro,Loredana |
author_sort |
Pantano,Eleonora |
title |
Understanding Consumer’s Acceptance of Technology-Based Innovations in Retailing |
title_short |
Understanding Consumer’s Acceptance of Technology-Based Innovations in Retailing |
title_full |
Understanding Consumer’s Acceptance of Technology-Based Innovations in Retailing |
title_fullStr |
Understanding Consumer’s Acceptance of Technology-Based Innovations in Retailing |
title_full_unstemmed |
Understanding Consumer’s Acceptance of Technology-Based Innovations in Retailing |
title_sort |
understanding consumer’s acceptance of technology-based innovations in retailing |
publisher |
Universidad Alberto Hurtado. Facultad de Economía y Negocios |
publishDate |
2012 |
url |
http://www.scielo.cl/scielo.php?script=sci_arttext&pid=S0718-27242012000400001 |
work_keys_str_mv |
AT pantanoeleonora understandingconsumer8217sacceptanceoftechnologybasedinnovationsinretailing AT dipietroloredana understandingconsumer8217sacceptanceoftechnologybasedinnovationsinretailing |
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1714203224954634240 |