Proposal for a Method for Business Model Performance Assessment: Toward an Experimentation Tool for Business Model Innovation
The representation of business models has been recently widespread, especially in the pursuit of innovation. However, defining a company's business model is sometimes limited to discussion and debates. This study observes the need for performance measurement so that business models can be data-...
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| Autores principales: | , , |
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| Lenguaje: | English |
| Publicado: |
Universidad Alberto Hurtado. Facultad de Economía y Negocios
2017
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| Materias: | |
| Acceso en línea: | http://www.scielo.cl/scielo.php?script=sci_arttext&pid=S0718-27242017000100007 |
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