Potentials of Internet of Things for effective public relations activities: Are professionals ready?
The research explored public relations professionals’ views on the potentials of adoption of the Internet of Things (IoT) for their functions. High level of competitiveness in business engendered by globalization and technological advancement has made relationship-building sacrosanct to business sur...
Enregistré dans:
| Auteurs principaux: | , , , , |
|---|---|
| Format: | article |
| Langue: | EN |
| Publié: |
Taylor & Francis Group
2019
|
| Sujets: | |
| Accès en ligne: | https://doaj.org/article/1235624b3bfa48e98d25d795cf519e9f |
| Tags: |
Ajouter un tag
Pas de tags, Soyez le premier à ajouter un tag!
|