The community in business: strategic relationship between companies and environment and marketing
Community language is not unrelated to companies (Chaston & Mangles, 2001), which define their activities as a benefit for community through sales of products or services. They also use in the social responsibility activities (Kakabadse, Rozuel, & Lee-Davies, 2005; Korhonen, 2002) in the com...
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| Format: | article |
| Language: | EN ES |
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Universidad de San Buenaventura
2014
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| Online Access: | https://doaj.org/article/5ea232ff8c3740e88ab9da0c09a8b536 |
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