Assessing service quality of online bill payment system using extended SERVQUAL model (SERVQUAL-Butterfly model): A case study of Dhaka electric supply company limited (DESCO), Bangladesh
The aim of this paper is to assess the service quality of Dhaka Electric Supply Company Limited’s (DESCO) online bill payment system using extended SERVQUAL model termed as SERVQUAL-Butterfly Model that integrates customer expectation and perception of actual service quality, customer satisfaction,...
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| Main Authors: | , , , , |
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| Format: | article |
| Language: | EN |
| Published: |
Taylor & Francis Group
2017
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| Subjects: | |
| Online Access: | https://doaj.org/article/8432502485484c60997ddd210ebce44e |
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