The nexus between data analytics and firm performance
The increased access and availability of information technology solutions have brought structural shifts in traditional business models, processes, and activities worldwide. As a result, the innovative ways of doing business and practices have disrupted the traditional businesses and technologies. T...
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Main Authors: | Raazia Gul, Nazima Ellahi |
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Format: | article |
Language: | EN |
Published: |
Taylor & Francis Group
2021
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Subjects: | |
Online Access: | https://doaj.org/article/cc251af4332b4aeca1eb5b3aba65d57c |
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