New Approach to Tourist Segmentation Aimed at Regional Development (illustrated by the federal city Sevastopol’)
The article provides a new approach to tourist segmentation in respect of regional policy designing. Investigation was approved on the data of selected survey of Sevastopol' guests in the period January - May 2018. The authors identified two segments - tourists and sightseers and two sub-segmen...
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| Main Authors: | , , |
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| Format: | article |
| Language: | RU |
| Published: |
Plekhanov Russian University of Economics
2019
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| Subjects: | |
| Online Access: | https://doaj.org/article/d26045cbcb7c4d44a9001e1a546b5bd4 |
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