Pengaruh Bauran Promosi, Harga, Display Produk dan Kualitas Layanan terhadap Keputusan Pembelian pada Apotek Anugerah Farma di Kota Gorontalo

The research aims to determine the effect of: Promotion Mix on Purchasing Decisions, Prices on Purchasing Decisions, Product Display on Purchasing Decisions, Service Quality on Purchasing Decisions at Anugerah Farma Pharmacy in Gorontalo City and to determine the Effect of Promotion Mix, Price, Prod...

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Bibliographic Details
Main Authors: Mohamad Afan Suyanto, Muh Akmar M, Deby Rita Karundeng
Format: article
Language:EN
ID
Published: Fakultas Ekonomi dan Bisnis Islam 2021
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Online Access:https://doaj.org/article/f2d8fb498b88449f8ada9e3a3656ff0e
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