Perceived quality in fresh peaches: an approach through structural equation modeling
The quality requirements that consumers consider in their decision to purchase fresh fruit have garnered a great deal of attention from the actors in the fresh fruit productivity chain. This study seeks to identify attributes that could explain how a consumer of fresh peaches perceives quality. The...
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| Main Authors: | , , , , , |
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| Language: | English |
| Published: |
Pontificia Universidad Católica de Chile. Facultad de Agronomía e Ingeniería Forestal
2011
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| Subjects: | |
| Online Access: | http://www.scielo.cl/scielo.php?script=sci_arttext&pid=S0718-16202011000200002 |
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